2010 Customer Reference Forum
Agenda
Click here for a listing of featured presenters and panelists.
Arrival Day: Monday, March 1
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Networking Reception: 7:00 - 9:00pm
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| Continental Breakfast: 7:30am |
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General Session 8:30am - Noon
Welcome & Opening Remarks:
Bill Lee, President, Customer Reference Forum
Current Trends in Reference Management:
Review of the 2010 Survey of Reference Programs
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Presentation: How Oracle Attracts Executive Customers Into Its Customer Reference Programs
by Julie Tung,
Vice President, Global Customer Programs, Oracle
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| Metrics SIG Lunch (limited seating: requires advanced reservation) |
| Networking Lunch |
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TRACKS 2:30pm - 4:30pm
Peer Exchange:
led by Bill Lee,
President,
Customer Reference Forum
Experienced reference practitioners exchange ideas and best practices
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Just Getting Started:
led by Tami Andrews,
Worldwide Customer Reference Manager, Dell
Special sessions for those just starting a reference program
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Cocktail Reception:
Sponsor Appreciation and Contest |
| Day Two: Wednesday, March 3 |
| Continental Breakfast: 7:30am |
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Deep Dive Breakout Sessions 8:30am - Noon
Track A:
Case Studies in Customer Reference Program Management
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Track B:
Advances in Online Communities & Social Media
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| Networking Lunch |
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General Session 1:30pm - 4:30pm
ASK THE AUDIENCE
Your chance to pose any question or challenge you're facing to a room full of experienced reference professionals
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Final Remarks and Conference Close
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